How to You Use a Branded Domain Email Address or Gmail?

Many people still use free email providers such as Gmail when communicating with customers

How to You Use a Branded Domain Email Address or Gmail?
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Many people still use free email providers such as Gmail when communicating with customers, and unbranded marketing materials. The reason they do this, normally, is because they are used

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In this article, we will go through why it's important to choose to use your domain branded email rather than Gmail or another free email provider.

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Why Choose Branded Email? Whatever industry you work in, customers expect and respond better to brendan@domains4less.co.nz rather than brendan@Gmail.com

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Having a branded email demonstrates that you are serious and helps to build your brand. Having www.domains4less.co.nz/domain… in brendan@domains4less.co.nz is in itself

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an effective marketing strategy. There's no doubt that the free email service providers out there offer great services for personal use. However, you are setting yourself below your competitors

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if you are using those emails for business. Imagine your personal experience. When you see a plumber pass you on the road with an @Hotmail email address, do you take them as seriously as

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one with a branded domain email? Think about this scenario. If you are booking a holiday online, and send a question to the travel agent, and get an email back from a Gmail account

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are you going to be more or less wary than if you get a branded email back? Are you likely to send a deposit to a Gmail PayPal account, or are you going to trust a branded email to a greater extent?

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Trust and credibility are the currency of your business and by having a nonbranded email address, you are letting yourself and your business down.

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What Other Benefits Are There of Branded Email? When you choose branded email, up lots of different accounts and your company. For example, you can set up sales@yoursite.com, info@yoursite.com,

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firstnamesurname@yoursite.com and so forth. In this way, you can create an organisational structure through your email, and have emails go through to different people

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within the company, whether they be full-time employees, freelancers, or part-time ad hoc workers. You have more flexibility with a branded domain email to add encryption

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and other features through your email. Advanced domain features don’t tend to be available in the free email providers, such as Gmail. In addition, some services that are offered

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to businesses won't allow you to sign up with a personal email address. This can limit your ability to use certain tools and online services, which can be a real situation when you need them urgently.

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There are lots of compelling reasons to use a branded domain email rather than a free email service provider. If you don’t have a domain for your business

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yet, then it's time to get one. If you are still using free email service providers, it’s time to move across to

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a branded email address and to start sharing it with your customers. www.verisign.com/en_US/websit…

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