You'll get different looks, depending on the type of ribbon you use :)
Measure out about 18" for ribbon an inch wide. Measure out 24" for wider ribbon and proportionally smaller for narrower ribbon. Don't cut the ribbon!
Folding from a different angle
How to pull the ribbon through to make the rose :)
Adjust until you get the look you want - make sure to not pull all the way through!
Cut the attached ribbon and wrap with tape. You can sew to finish if you'd like.
Embellish headbands, shoes, gift tags or whatever you'd like! Have fun!